Seasonal commerce
Help make Yountville the Brightest Town in Napa Valley.
Holidays in Yountville is a six-week destination and commerce campaign connecting seasonal events, local offers, visitor inspiration and community tradition.
November 22, 2026 – January 1, 2027
Six weeks of reasons to visit, shop, dine and celebrate.
The Chamber promotes the season across destination websites, social media, digital advertising, print and visitor-service channels.
Visitor holiday hub ↗For member businesses
Put your business into the holiday story.
The main 2026 content deadline was October 1. Members with late-breaking updates should contact the Chamber directly to confirm what can still be accommodated.
Submit holiday events
Member businesses can submit eligible holiday events for inclusion in the destination holiday calendar.
12 Days of Yountville Cheer
A limited-time campaign highlighting gifts, experiences, dining, wine and seasonal offers from November 28 through December 9, 2026.
Holiday décor
Businesses can decorate storefronts, lobbies and interiors for potential inclusion in destination holiday content.
Holiday video
Create festive vertical video and tag Yountville channels for possible amplification.
Light Up Yountville
Businesses in town are encouraged to use white exterior holiday lights leading into the Town & Tree Lighting.
2026 member resources
Promote the season with the Chamber.
The current Yountville holiday resource page includes event submissions, seasonal offers, décor promotion and campaign participation guidance.
Open holiday resources ↗